Strategy on a Shoestring: Optimizing Technology to Boost Student Yield

Thursday, November 14, 2024

4:20 PM – 5:10 PM EST

Location: Heritage Salon A

Chair and Presenter(s)

CA

Charity Alinda, Doctor of Public Administration

Associate Director of International Student and Scholar Services
Millersville University

Presenter(s)

AB

Anna M. Bradford, Master of Education - MEd, Educational Policy, Organization, and Leadership Concentration: Global Studies

Associate Director of International Admissions
Millersville University
Millersville, Pennsylvania

Presentation Description: International students receive a lot of information as they start their academic journey. Recognizing their diverse communication and support needs is essential, requiring a strategic approach from acceptance to matriculation. This session will cover the major phases of the international student journey and the capabilities of platforms like Slate, Sunapsis, WhatsApp, etc., and will identify critical new student touchpoints. Participants will be equipped to ensure students are well-supported, ultimately improving their transition experience and retention.
Learning Objectives:
To Identify critical touchpoints of all incoming international student populations.
To leverage various available technologies to help international students transition smoothly to campus.
To learn how to keep incoming international students engaged as they start their International Student Journey.